Internet Marketing Mini-Workshop
with Max Hitchins and Joel Cohen
There is no question that the Internet is a new force in our society. Is it a force for marketing as well? If so, how can you use this new media channel to stay in touch with your guests and fill your seats . . . without the risk of spreading hate and discontent by "spamming." If you currently have a website, is it doing all that it could for you? If you don't have a website, should you? What is working and not working for restaurants in cyberspace? How does Internet marketing differ from conventional marketing approaches? How is it the same? All these questions and many more will be addressed by two of the leading Internet marketing minds on the planet.
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