Labor Day Closet-Cleaning Extended
Last weekend was my annual "Urge to Purge" where I clear out my overstocked and discontinued
items ... and offer a few deals from my friends. There are still a few odds and ends left so I am extending
the offer through this weekend.
First on the list is a special offer from Marketing Guru Joel Cohen.
THE WOW STREET JOURNAL:
THE LAST RESTAURANT MARKETING MANUAL YOU WILL EVER
NEED
Over the past three years, Joel has sold hundreds of copies of his 176-page manual,
"THE WOW STREET JOURNAL --The Last Restaurant Marketing Manual You Will Ever Need." for $247. That's
a small investment considering you could increase your sales more than twenty-fold, just by following the
programs in the manual.
Now, Joel has allowed me to make this Labor Day Holiday offer to you:
I'm not going to give you a lot of hype on why you should have this, except to say that there is no
other sales-building manual that gives you everything, in a common sense, story-like fashion with no BS. That's why
Joel calls it "The Last Restaurant Marketing Manual You Will Ever Need."
If you act before Thursday, September 7th, you can order THE WOW STREET JOURNAL as a PDF download for only $119.
For all details about what you get, the content that's inside the manual and ordering information, click here. You get everything in the original manual except it's not shipped to you in a ring
binder. All 174 pages are downloaded to you instantly in PDF format -- at the special price of $119. Check it
out. It's 100% genuine, no preservatives added, restaurant marketing from A to Z.
THE GREAT CD CLEARANCE
Now that my duplicating company can print full color labels directly on the disks, I have decided
to update the graphics on all my CDs. The content will stay the same but the packaging will be much more
attractive.
The only problem with this plan is that I still have a small stock of CDs with the old two-color labels. Being
impatient, I would rather clear all the old stock out quickly and start fresh.
These are live recordings of my most popular seminars. They normally sell for $12.95 each ... but until
Thursday, September 7th, you can buy them at a nicely reduced price.
THE MARKETING COLLECTION: Normally $90.65, Now Just $67
- Why Guests Don’t Come Back and What You Can Do About It
- Marketing Advantages of the Independent Operator
- Guest-Based Marketing
- One-on-One Marketing
- 50 Money-Making Marketing Ideas
- Five Great Ways to Build Sales and One Really Lousy One
- How to Prosper in Tough Times
THE MANAGEMENT COLLECTION: Normally $77.70, Now Just $57
- There's GOT to Be an Easier Way to Run a Restaurant!
- Cashing In On Complaints
- Finding the Right People
- Retention is Better Than Recruitment
- Prospering In The Age of Service
- How I Cut My Food Cost by 10% Overnight
CLEAR OFF THE BOOKSHELF
There are only a few copies of each of these books on hand. I will do my best to remove them from
the list when the stock is gone, but I don't plan to sit by the computer all weekend. If you should happen
to order a book that is no longer available, I will credit your card back for the charge.
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Description
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Regularly |
Now
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BUILDING THE DREAM
WORKFORCE What if everybody in your
organization became self-motivating? What if they treated the company as if it were their own
business and took personal responsibility for making it a success? Imagine the transformation that
would take place. In this book, Mark Mayberry shows you how to make that dream workforce a
reality. |
16.95
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9.95
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CUSTOMER SATISFACTION
GUARANTEED
This book by human relations consultant Robert Kausen will benefit sales people,
managers, family members, professionals -- in short, anyone in the people business. On a personal note,
I can tell you that when I started to apply the common sense principles in this book, the entire tone
of my operations improved dramatically. Never before was I able to provide such a high level of service
with less effort and more real enjoyment. |
16.95
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9.95
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EMPLOYING GENERATION WHY
The aliens have landed! Millions of post-Generation Xers are rapidly entering the
workforce -- and society -- with a whole new set of attitudes, values and beliefs. In this book, Eric
Chester provides the insight and strategies you need to successfully recruit, train and manage this new
employee. This is a must-read for every manager looking for new and innovative ideas to get the most
from this emerging workforce. |
16.95
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9.95
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WE'VE GOT TO START MEETING LIKE
THIS
Today's business world has gone meeting mad. When asked, most managers say that more
than half the meetings are a total waste of time. This book by noted human relations consultant
Robert Kausen brings common sense answers and a fresh, wise perspective to ineffective meetings --
and helps you learn what to do about them.
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16.95
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9.95
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FULL HOUSE
In this no-nonsense guide, manners maven Stephanie Horton tells you how to sell rooms
and space with style and grace, raising a glass to successful sales through the power of common
courtesy. Even seasoned hospitality pros will find that improving business savvy will help increase
their reputations and make their sales numbers grow. |
16.95
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9.95
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HOSPITALITY
SCAMS This book reveals 220 scams that have
crept into the hospitality industry. Max categorizes them as hotel scams, restaurant scams, pub,
club and bar scams, credit card scams, Internet scams and general scams. He even includes a
chapter on avoiding scams in the first place! |
30.00
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25.00
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SURE-FIRE STAFF SELECTION
- Have you ever hired someone you thought would be great ... only to be rudely
disappointed?
- Did you ever hire someone who seemed eager to work for you ... and have them
no-show within a week?
- Do you spend more and more of your limited time dealing with staff problems
and trying to keep your shifts filled?
- Have you ever compromised service standards because you couldn’t find the
quantity or quality of people you need?
If you answered "Yes" to any of these questions, there is a very real danger that you are just
rolling the dice when it comes to staff selection. Since the quality of the people you hire determines your
success, how long can you afford to keep taking this kind of risk?
As long as you are in business you will be making hiring decisions, so you might as well learn how
to make the process easier. Click here to review a FREE
Special Report that will show you how to improve your odds of hiring the right people ... the first time!
I am also planning to upgrade the graphics on my Sure-Fire Staff Selection System. There are a few
of the old sets around so I might as well add them to the clearance pile. If you are ready to put your staff
selection on auto-pilot, you can get a copy of my Sure-Fire Staff Selection System for half the current price ...
but only until Thursday, September 7th or until the current stock is gone.
VHS STAFF TRAINING VIDEO
Foodservice is a "people business" and those with the best understanding of people will come out
ahead every time. That is what prompted me to create a program called "What Every Service Pro Should Know About
People."
In this six-part series, I offer some valuable insights that can help your service staff have more fun on the
job, be more confident and relaxed when dealing with the public and be more effective at generating income for both
the restaurant and themselves!
I have recently re-released it on DVD but I still have a couple of copies of the VHS version on hand. This
series used to sell well at $399.95 ... but for you, just $197 until they are gone.
BUTTONS
These 2" pin-back buttons can be a great way to make a
statement to your staff and your guests to remind them that Job One in your place is to make sure every guest
has a great time!
However, if a server is wearing this button and giving unresponsive service, it is probably worse
than never making a statement in the first place. I suggest that you require that each staff member to earn the
button -- they must first do something above and beyond the normal demands of their job in order to make a guest
happy.
While the supplies last, you can get 50 for $44.95.
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