BUILDING THE DREAM WORKFORCE How to make good people great and great people even better
Trade paperback, 251 pages, 5½"x8½"
Copyright 2002
Published by Prospero Publishing
16.95

About the Authors:
Mark Mayberry and John Scriven have many years experience in the corporate world, working with
organizations in the United States, Canada and the United Kingdom. Their revolutionary approach to business
has helped companies of all sized to increase the value of their most important asset -- people.
What others are saying about this book:
"Building the Dream Workforce will positively and profitably transform your thinking and give
brightness to the future of your business."
-- Mark Victor Hansen, Co-author of the Chicken Soup for the Soul
series
"The key to success in professioanl sports or in the business world is having the right people
with the right skills in the right positions. In Building the Dream Workforce, Mark Mayberry and John Scriven
will show you how to achieve your organization's objectives."
-- Bernie Kosar, Quarterback, Miami Hurricanes National Championship Team, Former
NFL quarterback, successful businessman
"Building the Dream Workforce lays out a crystal clear path for any company to be competitivein
the 21st century and provides the foundation to overtake their competitors. Anyone unsure of their company's
future, big or small, must read this book to be in the game with a winning team!"
-- Barry Pletch, President, ThyssenKrupp Elevator Company, North America
"Loved the stories. Can't wait for the keynote speech!"
-- T. Scott Gross, Author of Positively Outrageous Service
BUILDING THE DREAM WORKFORCE How
to make good people great and great people even better
What if everyone in your organization developed a whole new set of skills and became
self-motivating? What if they treated the company as if it were their own business and cared enough to take
personal responsibility for making it a success? Imagine the transformation that would take place!
This book will show you how to make the dream workforce a reality. It will show you how to empower
your people with a new approach that is so easy to execute, you will wonder why you didn't think of it
yourself.
CONTENTS
Introduction: Mark Victor Hansen
Prologue: I Only Work Here
One: From Concept to Reality
Two: The Change Revolution
Three: David or Goliath?
Four: Take Your Partners Please
Five: You Cannot Win if You Do Not Play
Six: Heart and Soul Service
Seven: The Simplicity of Selling
Eight: Education: The Major Hope
Nine: The Only Thing You Have to Fear
Ten: Entrepreneurial Leadership
Eleven: Creating Cohesive Teams
Twelve: The A-Z of a Dream Workforce
Thirteen: The First Step Forward
Epilogue: The End of the Rainbow

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